Website ROI Loss Calculator South Africa | How Much Is Your Bad Website Costing You?
โš  Revenue Leak Calculator

Your Website Is Losing You Money Every Month

Enter 3 numbers. Find out exactly how much your bad website is costing you โ€” in rands, right now.

3
KPI Inputs
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Results
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Local Currency
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1
Your Numbers
2
Your Loss
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Pro Insights
Enter Your Website Numbers
Three inputs โ€” that’s all it takes to find out how much you’re losing.
%
1.5%
R
Monthly Revenue Loss
R0/month
Your Monthly Revenue
R0
Potential Monthly Revenue
R0
Annual Loss
R0
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Monthly Visitors
โ€”
Traffic reaching your site
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Your Conversion
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Industry avg: โ€”
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Missed Sales / Month
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Conversions lost to poor UX
๐Ÿ’ก The Fix
A new website recovers this loss โ€” from R1,199
Most businesses recover the full cost within 30 days of launch.
Deep-Dive Analysis
Industry benchmarks, competitor estimates, tracking and your stakeholder report
Industry Benchmark Comparison
How your conversion rate stacks up against your industry
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See how your conversion rate compares to every industry and what gaining 1% would mean in rands.
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Competitor Revenue Estimates
What businesses like yours are earning with a better website
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See exactly how much businesses in your industry with better websites are earning compared to you.
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Stakeholder Summary
Copy a ready-made summary to paste into a proposal, WhatsApp or email
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Unlock Stakeholder Summary
Copy a pre-written summary of your ROI loss ready to paste into an email, proposal or WhatsApp โ€” one click, zero effort.
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Monthly ROI Tracker
Save your numbers each month and track whether things improve
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Unlock Monthly Tracking
Save your KPIs each month and see a 6-month history. Know if your website changes are actually improving revenue.
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Real Results From Real Businesses

See how South African businesses transformed their website ROI

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“Our conversion rate went from 1.2% to 4.8% within 2 months of the redesign. The ROI calculator showed we were losing R28k/month โ€” now we’re actually earning it.”
SM

Sarah M.

Luxury Travel SA

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“I had no idea my outdated site was costing me R15k+ every month. The calculator opened my eyes. New site paid for itself in 2 weeks.”
JD

Jaco D.

JD Electrical Services

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“Best investment we made. The competitor estimates alone helped us understand why we were losing to bigger players. Now we’re ahead.”
LN

Lisa N.

Bloom Interiors

Why Your Conversion Rate Is Everything

Same traffic. Better website. More revenue.

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Same Traffic. More Revenue.

You don’t need more visitors. A 2% improvement in conversion rate with your current traffic could double your monthly revenue without spending a rand on ads.

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Industry Benchmarks That Matter

Most South African service businesses should convert 3โ€“5% of visitors. If yours is below 2%, your website’s design, speed or trust signals are actively costing you money.

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The Fix Is Faster Than You Think

A professionally redesigned website from Wenlinco starts at R1,199. For most businesses, the first month of improved conversions more than covers this investment.

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Mobile Is Where You’re Losing Most

Over 70% of South African web traffic is mobile. If your site isn’t perfectly optimised for phones, you’re losing more than half your potential conversions.

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Your Competitors Are Converting

While your website underperforms, better-designed competitors are capturing the same traffic you generate. Every month of delay is revenue going elsewhere.

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Real SA Benchmarks

This calculator uses real industry conversion benchmarks for South African businesses โ€” not global averages. The number you see is a realistic, conservative estimate.

Frequently Asked Questions

Understanding your website’s revenue leak

How does this ROI loss calculator work?
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Enter your monthly visitors, current conversion rate and average sale value. The calculator compares your current revenue to what you’d earn at your industry’s average conversion rate โ€” the gap between those two numbers is your monthly revenue leak.
What is a good conversion rate for South African websites?
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It varies by industry. eCommerce typically converts 2โ€“3%, service businesses 3โ€“5%, legal and professional services 2โ€“4%, and restaurants 4โ€“6%. If your rate is significantly below these, your website design, speed or trust signals are the likely culprit.
Where do I find my website conversion rate?
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If you have Google Analytics, go to Conversions โ†’ Goals and check the Goal Conversion Rate. If not, divide your monthly leads or sales by monthly visitors and multiply by 100. No analytics? A website redesign from Wenlinco includes Google Analytics setup.
How much does it cost to fix my website?
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A professional website redesign from Wenlinco starts at R1,199 once-off. This includes custom design, mobile-first development, SEO setup and 30 days of support. Most businesses recover this in the first month of improved conversions.
Can I download a PDF report?
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Yes. Wenlinco Pro members can generate a print-ready PDF report showing all their results, benchmarks and competitor estimates โ€” formatted for stakeholders and management presentations.

Stop Leaking Revenue Every Month

Calculate your loss above โ€” then let us fix it.

Fix My Website โ€” From R1,199 โ†’
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Upgrade to Wenlinco Pro

Unlock benchmarks, competitor analysis, PDF reports and monthly tracking.

Upgrade to Pro โ€” R149/mo โ†’